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Marianne Hontiveros

Philippines AirAsia

From a pioneer in TV broadcasting to the driving force behind AirAsia operations in the Philippines, Maan, Chairperson of Philippines AirAsia, is a dynamic leader who is fearless in taking on challenges. Her foray into the world of travel began in her college days in St. Scholastica’s when she set up a student travel bureau to organize exchange programmes and charter flights for students and youth between Asia and Europe. She was also a journalist, publishing executive, multi-media production and corporate communications entrepreneur, staunch advocate for the conservation and protection of the environment, music industry managing director, and a passionate promoter and supporter of Filipino arts, film, dance, music and culture before she assumed responsibility as Chief Executive Officer of AirAsia Inc. in 2010 and led a team of 200 mavericks, dreamers and daredevils in a mission to democratise travel in the Philippines. In 2014, after AirAsia Inc. acquired a local carrier and transferred operations in Metro Manila from Clark, Pampanga, Maan was appointed chairperson of Philippines AirAsia, a new corporate name given to combined operations of two local airlines. Since then, Maan has taken giant strides in the travel industry, championing low cost, high value travel and empowering even more people to fly. She’s been at the forefront of power struggles in the Philippines, and is regarded as an icon of strength, independence and femininity. She was named one of the 100 Most Influential Filipina Women in the World (Global FWN100) in 2014 and has been recognized for her Outstanding Achievement for Public Service by the Armed Forces of the Philippines and for the Liberation of People’s Television 4 during the People Power Revolution in 1987. She also received a Quill Award for the Documentary Film: The Benigno Aquino Story: Freedom from Fear in 1987.

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